Trademark Guidelines
Trademark Guidlines
These ExpertRanch.com (includes but not limited to Expert Ranch, Expert Ranch Media) Trademarks Usage Guidelines (these “Guidelines”) outline how we permit the use of ExpertRanch.com's trademarks, brandnames, tradenames, service marks, service names, domain names and logos (collectively, “Expert Ranch Media Trademarks”).
We have developed these Guidelines with the following goals in mind: We wish to make it easy for anyone to use the Expert Ranch Media Trademarks for Community-Oriented Efforts in a manner that helps to spread and improve ExpertRanch.com .
For the sake of these guidelines, “Community-Oriented Effort”means a non-profit project or meetup, which is made to encourage the use of the ExpertRanch.com courses and/or website.
NOTE: These Trademark Guidelines are in addition to our Privacy Policy, and Terms & Conditions.
If you wish to use the Expert Ranch Media name in a for-profit project, please contact us as specified below:
We wish to make it clear how Community Oriented Efforts can, or cannot, use the Expert Ranch Media Trademarks.
We wish to prevent anyone from using the Expert Ranch Media Trademarks in an unfair profit form and to trick or confuse people who are looking for resources officially released by Expert Ranch Media, Expert Ranch, ExpertRanch.com.
You acknowledge and agree that we are the sole and exclusive owners of the Expert Ranch Media Trademarks, and that we retain all intellectual property rights in and to the Expert Ranch Media Trademarks and goodwill associated with Expert Ranch Media Trademarks and any goodwill generated by your use of any Expert Ranch Media Trademarks will inure to our exclusive benefit.
You shall at no time contest, challenge, encourage or aid third-parties in contesting the validity or ownership of any Expert Ranch Media Trademarks or take any action in derogation of our rights therein, including, without limitation, applying to register any trademark, tradename or other designation that is confusingly similar in any way to the Expert Ranch Media Trademarks.
Our License
In plain English: You can only use the Expert Ranch Media Trademarks as outlined and in good faith according to the guidelines set forth below:
Subject to the terms and conditions hereunder, we grant to you a limited, non-exclusive, non-sublicensable, non-transferable, revocable license to use and display Expert Ranch Media Trademarks, solely in accordance with these Guidelines and other written instructions provided by us from time to time, and solely as a part of a Community Oriented Effort.
The Expert Ranch Media Trademarks shall not be displayed in a manner that implies that the project is affiliated with Expert Ranch Media. This doesn’t just mean that to comply with these Guidelines; you can write (for example), “we are not affiliated with ExpertRanch.com” in your footer. Instead, you must refrain altogether from using misleading business practices such as using a domain name comprised of the word “Expert Ranch”, “ExpertRanch.com”, ExpertRanch” (or any variation thereof) or just using our logo as your website’s logo.
Restrictions
In plain English: Don’t make people think you’re affiliated with Expert Ranch Media, Expert Ranch, ExpertRanch.com, other than as an approved affiliate seller and in accordance with the affiliate rules.
Your use of the Expert Ranch Media Trademarks is not displayed in a manner that implies that your project, products and/or services are endorsed or sponsored by Expert Ranch Media, ExpertRanch.com, Expert Ranch.
For example, organizing an “Expert Ranch Support Forum” might be confusing, and therefore we request that you state that your website is a “Support Forum For Expert Ranch.”
Using the Expert Ranch MediaTrademarks’ colors as a part of your website’s branding is ok, but you shall not do so if this misleads people to think that the website is a formal Expert Ranch Media site.
Any deceptive practices, such as using domain names that are meant to mislead people to think that they are using an official Expert Ranch Media website, are prohibited.
Design
In plain English: We have invested in branding. Don’t change it.
All use of Expert Ranch Media Trademarks (including any goodwill arising therefrom) shall solely benefit Expert Ranch Media. Any display of the Expert Ranch Media Trademarks shall be only in the exact format in which we provide it. No alternate stylization or representation is permitted.
Specifically, you may not change the color proportion, or font of any of Expert Ranch Media Trademarks, or make any additions to or remove any elements from Expert Ranch Media Trademarks.
Expert Ranch Media Trademarks shall not be placed on any background that interferes with the readability or display of that Expert Ranch Media Trademarks.
Expert Ranch Media Trademarks may not be displayed or used in any manner together with or in the context of any content which is unlawful, defamatory, libelous, harassing, offensive, indecent, pornographic, abusive, discriminatory, fraudulent, threatening or vulgar; or which harms or may harm the goodwill of Expert Ranch Media (in Expert Ranch Media’s reasonable discretion). The above examples of unlawful and prohibited use do not constitute an exhaustive list
Unless you received our explicit, signed, written consent, under no circumstances is it permitted to use Expert Ranch Media Trademarks as part of a domain name or top-level domain name. We reserve the right to withdraw any above mentioned consent at any time.
Don’t Advertise
In plain English: Don’t use Expert Ranch Media trademarks in keyword ads.
We do not allow the use of the Expert Ranch Media Trademarks in advertising, including Google Ads and other search engines.
Your Own Risk
In plain English: The usage is at your own risk.
Use of any Expert Ranch Media Trademarks is at your own risk. The uses permitted hereunder are provided by Expert Ranch Media Trademarks “AS-IS,” without any warranties whatsoever, including (without limitation) any warranty of title and non-infringement. You hereby agree to defend, indemnify and hold harmless Expert Ranch Media, Expert Ranch, ExpertRanch.com and associated affiliates and their respective officers, directors, employees, and agents from and against any and all claims, damages, obligations, losses, liabilities, costs and expenses (including but not limited to attorney’s fees) arising from your use of the Expert Ranch Media Trademarks. Without derogating from or excusing your obligations under this section, Expert Ranch Media reserves the right (at your own expense), but are not under any obligation, to assume the exclusive defense and control of any matter which is subject to indemnification by you if you choose not to defend or settle it. You agree not to settle any matter subject to indemnification by you without first obtaining our express approval.
Amendments
In plain English: We may change this.
We reserve the right to change these Guidelines at any time, at our sole discretion, with immediate effect.
Penalties
In plain English: We can penalize people who abuse these guidelines.
Where we find that you are failing to comply with this policy, we may promptly extract you from our affiliates program and use any and all legal means in its power to stop your activity, including suspension, termination or deactivation of your account.
We reserve the right, exercisable at our sole discretion, to take appropriate action against any use without permission or any use that does not conform to these Guidelines.
Examples
A few examples to help you understand how to apply these Guidelines:
Good:
You want to open a Meetup group for ExpertRanch.com users in your area, and you call it “Expert Ranch Developers Meetup Group – Palo Alto.”
Bad:
You organize a meetup and call it “Expert Ranch Media 2019 Meetup.”
You set up a website called “Expert-Ranch.com.”
You set up a website called “Expert-Ranch-Media.io.”
Ask Us:
If you’re using the Expert Ranch Media brand, trademark or logo for any commercial endeavor, please ask our permission first.
When in doubt about your use of the Expert Ranch Media name, website or logo, please contact ….. legal (at) expertranch.com for clarification.
This may be relevant if you want to use Expert Ranch Media Trademarks as a part of your conference, website, group or other logo or if you’re planning on selling any physical product, T-shirts, cups, sweaters or just print stickers.